What information do I need to provide to potential investors?

When listing on the platform, you need to prepare the following:

  • Video Pitch
  • Investor Slide Deck
  • Business Plan (depending on the age of the company)
  • Financial Forecast (profit & loss statement, cash flow, and balance sheet)

The areas you need to cover are:

  • Business overview
  • The problem you are addressing in the market place
  • The solution your business and products/services provide
  • The team
  • The market
  • Competition
  • Business model
  • USP
  • Intellectual property
  • Sales and marketing strategy
  • How you will use the funds
  • Exit plan

Investors are busy people, you need to grab their attention and keep the documents succinct and engaging.

Check out the top 10 tips for creating a killer equity crowdfunding pitch here